Asm Airline Sales & Marketing Ltd

ASM Airline Sales & Marketing Limited (ASM Ireland) is Ireland’s leading independent GSA and travel‑trade representation partner for airlines, tour operators, cruise operators, destination‑management companies and tourist boards. Established in 2013, the company draws on more than a century of combined experience within the Irish travel and airline sector, offering suppliers a cost‑effective alternative to building their own local sales force while delivering the full benefit of an on‑the‑ground team that already knows the market inside‑out.

ASM Ireland provides a full suite of sales and marketing solutions, from on‑site agent visits and bespoke training to a password‑protected Agent Hub that gives travel agents 24/7 access to product information, net pricing, images, videos and sales collateral. The firm also produces a regular newsletter, runs targeted online advertising, and partners with travel‑trade media to ensure suppliers’ messages reach the right audience. Flexible campaign options cater to both short‑term impact initiatives and long‑term market‑building strategies.

Recognised for its professionalism, reliability and trusted relationships, ASM Ireland has earned a Lifetime Achievement Award for its Managing Director in 2018, the Best Trade Representation Company accolade at the 2024 ITTN awards, and the Travel Trade Team of the Year award in 2026. The company’s bespoke, results‑driven approach makes it the go‑to partner for any travel‑industry brand seeking to grow its presence in Ireland.