Simplify Your Midlife Ltd

Simplify Your Midlife Limited is a Dublin-based company that helps midlife women live better and age positively. Founded by a qualified coach with a Masters Degree in Social Science (Social Work), the company offers one-to-one coaching, speaking engagements, a podcast, and a book. Its mission is to empower midlife women, particularly those in the "sandwich generation" caring for both children and older parents, to manage the demands of this life stage and thrive. The work is informed by positive psychology and social sciences, and the company also advocates on issues relevant to midlife women, including highlighting the post-menopause age group. A percentage of profits is donated to charity annually.