Food Alliance Company Ltd

Food Alliance Company Limited operates the Food Alliance programme, which serves as the loyalty initiative for Kepak Foodservice. The company describes this platform as a new way of thanking foodservice operators for their business. It is designed to reward excellence in food solutions by offering a structured system for earning and redeeming points.

Participants earn points through various activities, including purchasing Kepak products, attending practical Kepak Accelerator Courses, and completing occasional surveys. These accumulated points can then be used to redeem a wide range of fantastic business and personal rewards. The programme also features monthly prize draws where members have the chance to win significant prizes. Additionally, members gain access to exclusive special offers intended to grow profits and enhance their operations, as well as high-impact printed point of sale materials to boost sales.

The service is free to join and requires only a few minutes to sign up. It aims to support savvy foodservice operators by providing a more rewarding way of working. The company positions itself as a partner in helping distributors and operators achieve better outcomes through this engagement model. The programme integrates both business benefits and personal incentives to encourage continued participation and loyalty within the Kepak network.